The Spotlight section on Lux Juris offers quick updates and key insights into the latest developments in fashion and luxury law. Stay informed with concise, relevant information.
Jacquemus built its name in fashion, not for others to misuse. When unauthorised domains surfaced, attempting to exploit its brand name, Jacquemus took the fight to WIPO. The cases exposed clear bad faith registrations, with respondents either misleading consumers or sitting on domains for profit. The rulings in favour of Jacquemus made one thing clear…
On April 9, 2024, Christian Dior Couture filed a complaint in the U.S. District Court for the District of Massachusetts against Café Dior, a café operating in Springfield, Massachusetts. The luxury fashion brand alleged that the café had wilfully infringed upon its trademarks by using a name strikingly similar to its own and ignoring numerous…
Levi Strauss & Co. has once again taken legal action to defend its iconic tab trademark. The denim brand has filed a lawsuit against Philipp Plein International and Philipp Plein Americas, alleging that Plein’s use of black tabs with the word “Plein” on their apparel infringes on Levi’s trademark rights. The lawsuit, filed in December…
The Hermes Birkin bag stands as a pinnacle of luxury, with a starting price exceeding $12,000. Far beyond being merely an expensive accessory, it represents exclusivity, attainable only by those who have built a relationship with Hermes. Prospective buyers often invest significantly in other Hermes products before receiving the opportunity to acquire a Birkin. Its…
A recent ruling in the Patent Court of Korea has reinforced the critical role of trademark protection in the luxury goods market, particularly regarding unauthorized product alterations. The court ruled that a bag repairer must pay 15 million won ($10,745) in damages to Louis Vuitton Malletier for refurbishing Louis Vuitton bags without authorization and for…
Swiss cycling brand Assos has filed a lawsuit against ASOS in the English High Court, with ASOS, Asos.com, and Asos France named defendants. The lawsuit, filed last Friday, follows a history of legal disputes between the two companies. The grounds for the current lawsuit are not yet clear. Assos, previously owned by the Maier family,…
Is the market too small for perfumes compared to sneakers? It is time to recognize perfumers as the artists they truly are, creators whose rights deserve protection. While sneakers attract widespread admiration, perfumes hold similar potential for artistry and emotional impact. Collectors and enthusiasts pay hundreds of dollars for both rare sneakers and exclusive scents,…
Manolo Blahnik, the renowned luxury shoe brand, endured a lengthy and challenging battle over its trademark in China. After more than two decades, the company finally secured the rights to its name in 2022. This case sheds light on China’s “first to file” trademark system, which gives priority to the party that registers a trademark…
Our Legacy, the Swedish brand known for its understated style, has entered a new phase with an investment from LVMH Luxury Ventures. The backing from LVMH gives Our Legacy a financial and reputational boost while allowing it to stay true to its original vision. Founded in 2005, the brand has built a strong following with…