Articles

  • Rethinking Luxury: Challenges and Opportunities Ahead

    Rethinking Luxury: Challenges and Opportunities Ahead

    As the luxury market evolves, brands are dealing with big challenges and new opportunities. Global instability, changing customer expectations, and tougher regulations are reshaping the industry. To succeed, luxury brands must handle these complexities while staying true to their core values of exclusivity and craftsmanship. This article examines the luxury sectors, focusing on important topics…

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  • Chanel vs. What Goes Around Comes Around (WGACA): A Legal Case That Could Redefine the Luxury Resale Market

    Chanel vs. What Goes Around Comes Around (WGACA): A Legal Case That Could Redefine the Luxury Resale Market

    The luxury resale industry has grown rapidly in recent years, fueled by consumer demand for pre-owned designer goods. However, this thriving market encounters specific legal challenges, particularly related to how resellers use brand names and sell items without direct approval from the brands. A recent case between Chanel and What Goes Around Comes Around (WGACA)…

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  • Counterfeit Crisis in Fashion How Tech and Law Are Tackling It

    Counterfeit Crisis in Fashion How Tech and Law Are Tackling It

    The counterfeit luxury goods industry is a growing concern in the global economy, touching on legal, social, and economic issues. This problem is especially prevalent in fashion, where counterfeit goods continue to thrive both online and offline. Counterfeit items are illegal because they aim to deceive consumers by imitating genuine products, unlike knockoffs that resemble…

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