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Levi’s Strikes Again: Philipp Plein’s Tab Trademark Troubles
Levi Strauss & Co. has once again taken legal action to defend its iconic tab trademark. The denim brand has filed a lawsuit against Philipp Plein International and Philipp Plein Americas, alleging that Plein’s use of black tabs with the word “Plein” on their apparel infringes on Levi’s trademark rights. The lawsuit, filed in December…
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Walmart’s Wirkin: Is It Crossing the Line of Fashion Imitation?
Walmart’s “Wirkin” bag has caused a stir because it looks so much like the famous Hermès Birkin. The Birkin is seen as the peak of luxury, with prices starting above $12,000, and is known for being hard to get unless you build a relationship with Hermès. Many buyers spend a lot on other Hermès items…
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Piaget’s Timely Action: Securing the Brand One Domain at a Time
Piaget, the Swiss luxury brand renowned for its high-end watches and jewellery, faced a domain name dispute involving the protection of its trademark. The conflict centered on two domain names, piagetwatch(dot)com and piagetwatches(dot)com, which were deemed confusingly similar to the Piaget trademark. The Complaint Richemont, the Swiss luxury group behind Piaget, alleged that the domain…
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Montblanc’s Fight to Protect Its Name: The Case of the Counterfeit Pens
Counterfeit products have plagued luxury brands for decades, threatening their reputation and customer trust. In one such case, Montblanc, the renowned German manufacturer of luxury writing instruments, successfully defended its trademark rights against a group of counterfeiters operating under the guise of a legitimate e-commerce platform. The Case at Hand Montblanc, a German brand known…
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ISSEY MIYAKE’s BAO BAO Bag Protected by Tokyo Court in Design Dispute
The Tokyo District Court has ruled in favour of ISSEY MIYAKE in a dispute concerning the well-known BAO BAO bag, awarding damages of JPY 71 million against Largu Co., Ltd. The case confirms a clear legal position in Japan: creative design, once commercially distinctive, is protectable under the Unfair Competition Prevention Act. BAO BAO: Not…
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Levi’s Blank Tab: The Subtle Art of Trademark Protection
Levi’s Blank Tab, one of the most frequently copied trademarks in the world! Levi Strauss & Co. has built its reputation on durable denim and innovative branding. Central to this legacy is the trademarked Tab, a small but very important element of the Levi’s brand. Today, we are discussing the blank Tab or plain tab…
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Gucci vs Guess Dispute: From Lawsuit to Resolution
The gucci vs guess trademark dispute offers a clear view of the challenges involved in protecting brand identity in fashion. What began with Gucci’s decision to take legal action over the alleged imitation of its distinctive design features developed into a prolonged conflict across multiple jurisdictions. While Gucci secured favourable rulings in some courts, the…
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Rolling Into Trouble: Vans vs. MSCHF and the ‘Wavy Baby’ Sneakers
The Vans vs MSCHF dispute over the Wavy Baby sneakers was anything but straightforward. Vans alleged that MSCHF had copied the Old Skool design, pursuing claims of trade dress infringement. MSCHF pushed back, framing the sneakers as a parody and invoking First Amendment protections. The dispute goes beyond a sneaker’s design, involving the safeguarding of…
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Valentino vs Valentino: The Fight Over a Name
Valentino vs Valentino. One Name, Two Legacies, Endless Confusion. If you have ever spotted a Valentino handbag and hesitated, wondering which Valentino it belongs to, you are not alone. For decades, two Italian fashion houses have competed under the same name, creating a confusion that extends from courtrooms to shop floors. This is not just…