• France’s Fast Fashion Bill: Stitching Together Sustainability?

    France’s Fast Fashion Bill: Stitching Together Sustainability?

    Ecological Transition Minister Agnès Pannier-Runacher announced that France’s new law requiring clothing environmental cost labels empowers consumers, rewards sustainable producers, and counters the harmful impacts of ultra-fast fashion by increasing transparency and protecting domestic jobs.1 France is making a bold stand against the environmental and economic toll of fast fashion with its Fast Fashion Bill,

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  • Bulgari Awarded Damages in Dispute Over Serpenti Lookalikes

    Bulgari Awarded Damages in Dispute Over Serpenti Lookalikes

    In 31 January 2025, the Paris Court of Appeal handed down its ruling in the dispute between Bulgari and APM Monaco. At issue were designs from Bulgari’s Serpenti collection, centred on the stylised serpent head, the coiled form and the pear-cut gemstone eye. Bulgari claimed that APM’s Egyptian Tribute and Archi Noir collections reproduced these

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  • Hermès Wins Major Copyright Case Over Iconic Sandal Designs

    Hermès Wins Major Copyright Case Over Iconic Sandal Designs

    On July 11, 2025, the Paris Court of Appeal has delivered a resounding affirmation of creative protection within the luxury sector, partially upholding Hermès International’s claims against footwear imitators in a closely watched intellectual property dispute. The court confirmed copyright infringement for two specific mule models that copied the signature “H” shape of Hermès’ well

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  • Secondhand Fashion in Senegal: The Final Destination for Abandoned Clothes | A Senegalese Story

    Secondhand Fashion in Senegal: The Final Destination for Abandoned Clothes | A Senegalese Story

    Fashion that is no longer in trend, whether hanging in your closet or donated to charity, does not simply disappear. Many garments find their way to bustling markets far from where they began. Senegal, in West Africa, is one of the countries where this secondhand fashion trade thrives. In Senegal, feugue-diaye (“clean off and sell”)

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  • Burberry vs Target: Dispute Over the Burberry Check

    Burberry vs Target: Dispute Over the Burberry Check

    Burberry vs Target shows the legal risks of using a famous mark without consent. In 2018, Burberry filed proceedings in the United States District Court for the Southern District of New York against Target Corporation and Target Brands, Inc. The matter concerned Target’s sale of products said to reproduce or closely imitate Burberry’s registered Burberry

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  • Design Too Close to Longchamp Tote, EUIPO Finds

    Design Too Close to Longchamp Tote, EUIPO Finds

    EUIPO Invalidates Rival Design for Lack of Individual Character The EUIPO’s Invalidity Division upheld Longchamp’s challenge to a registered handbag design, finding that it lacked individual character under Article 6(1)(b) of the Community Design Regulation. In its July 2025 decision, the Division concluded that the contested design was too close to an earlier version already

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  • AI-Generated Models in Fashion: The Risks of Replacing Real Faces

    AI-Generated Models in Fashion: The Risks of Replacing Real Faces

    When Fashion Nova quietly introduced AI-generated models into its online store earlier this year, the world noticed. At first glance, they appeared like any others: curvy, well-posed and Instagram-polished. But users on TikTok and X pointed out glitchy hands, unrealistic skin textures and a ‘too perfect’ symmetry that gave them away as AI. The virality

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  • New York Fashion Workers Act: A New Era of Accountability

    New York Fashion Workers Act: A New Era of Accountability

    “As someone that’s been in this industry since a teenager, watching the Act take shape has been incredibly meaningful. I have been a victim of mistreatment and the pressure to accept things that shouldn’t be normal. This Act feels like a turning point. We matter. Our bodies are not for sale, and we deserve to

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  • Stronger ‘OFF’: Off-White Stops OFFPLAN

    Stronger ‘OFF’: Off-White Stops OFFPLAN

    Decision date: 11 July 2025 In the fashion sector, a single word such as “OFF” can be sufficient to block another mark if the new sign covers the same or closely related product classes. The risk of rejection is high because the likelihood of confusion for fashion and accessories remains significant. Minor changes to a

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